WALK OF SERVICES

SHAPE THE WALK OF SERVICES -
FOR THE FUTURE OF WORKSHOP EQUIPMENT AND SERVICES!

In an industry that is undergoing change and in which the traditional tyre trade is on the decline, all-round and workshop services are becoming increasingly important. Your company is more in demand than ever - which is why the WALK OF SERVICES puts you in the spotlight!

With the WALK OF SERVICES, THE TIRE COLOGNE places a special focus on workshop equipment and services, creating an exclusive platform for your pioneering products. It offers you unique opportunities to present your company and make new business contacts.

This is your chance to take a premium position for your customers in a network with other exhibitors from your sector! Along the WALK OF SERVICES, we bring you together with the specialised trade with associated and independent workshops. This gives your customers bundled offers and even better orientation on the market.

Your advantages of the WALK OF SERVICES

EVEN MORE VISIBILITY

There is no way round the WALK OF SERVCES! Benefit from a premium placement along the WALK OF SERVICES in Hall 8 - as an extension of the boulevard. Here you are sure to attract the attention of all visitors. You will be grouped together with other workshop equipment and service providers to attract even more attention. Additional signposting guides the public directly to the WALK OF SERVICES.

EVEN MORE EXHIBITION SPACE

Present the operation of your products and machines live in front of an audience! The WALK OF SERVICES offers you this business-promoting opportunity. Enjoy the advantage of a free exhibition and demo area for machines along the WALK OF SERVICES - up to 50% of your stand area is possible.

EVEN MORE MEDIA ATTENTION

Attract even more contacts! Use bundled communication offers via our own trade fair channels and numerous media partners to maximise your presence before and during the trade fair. This will give your company and your sector a special position and attract increased attention among visitors. A wide reach promotes interesting dialogue and potential business at your stand.

EVEN MORE IMPULSES

Become the ‘star’ of the industry! THE TIRE COLOGNE places a special focus on important service topics and puts you and your company in the spotlight. Present your products, services, and ideas on our stage on the topics that move the industry, such as AI, training and further education or the latest workshop services. This is your chance to make a holistic trade fair appearance - from the product presentation on the stand to contact-promoting communication measures and a themed presentation on the stage.

TIRE COLOGNE is the perfect platform to reach all contacts who have anything to do with tyres and tyre technology.

Marco Kempin, Managing Director

Hunter Engineering Company

STRONG OFFERING FOR YOUR TRADE FAIR PRESENCE

As a participant of the WALK OF SERVICES, you receive a seal with high recognition value that emphasises your participation in our format - irrespective of your placement in the hall You can also actively participate in the communication and stage programme.

WHO WE ARE

THE TIRE COLOGNE is the essential trade fair for all professionals in the tyre and wheel industry! Meet the leading brands from the tyre, wheel, wholesale, retreading and workshop sectors. THE TIRE COLOGNE is THE meeting place for industry experts and decision-makers.

Shape the future of workshop equipment and services!

Be part of the WALK OF SERVICES at THE TIRE COLOGNE 2026!

Contact

Peter Truong
Sales Manager Germany
Mobil +49 176 1256 3026
Write an e-mail

Brochure

Download the brochure here and read about our range at your leisure.

Download (.pdf)